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SYSTEMSNEXIA
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05Digital marketing

Customer acquisition with strategy and measurement

Advertising and search visibility work better when they are connected to a website that converts and to systems that record every opportunity. We plan, launch and optimise campaigns with a complete view of the customer journey.

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What you can ask us for

  • Google Ads
  • Meta Ads
  • SEO
  • SEM
  • Digital strategy
  • Lead generation
  • Conversion optimisation
  • Analytics

—Sales funnel

A journey, not just campaigns

Attract, capture, convert and retain. Each stage needs its own channel, message and measurement, and they all need to be connected.

ATTRACTCAPTURECONVERTRETAIN

↓ Every opportunity, recorded in your CRM

  1. 01 · Attract

    Google Ads, Meta Ads and SEO bring the right audience.

  2. 02 · Capture

    Landing pages and forms turn interest into contacts.

  3. 03 · Convert

    Fast, organised follow-up from the CRM.

  4. 04 · Retain

    Communication and remarketing so customers come back.

AProblems we solve

What usually holds back the companies that contact us.

01

Spending without knowing what works

There is advertising spend, but no reliable measurement of which channel generates customers.

02

Traffic that doesn't convert

Campaigns send visits to pages that aren't ready to capture enquiries.

03

Total dependence on advertising

Without an organic base, every contact depends on continuing to pay per click.

04

Leads that go cold

Enquiries come in, but there is no fast, organised follow-up.

BWhat we do

Capabilities

Google Ads, Meta Ads, SEO and digital strategy connected to your website and systems to generate measurable opportunities.

  1. 01

    Google Ads and SEM

    Search, display and remarketing campaigns focused on enquiries and sales.

  2. 02

    Meta Ads

    Facebook and Instagram campaigns to generate demand and capture contacts.

  3. 03

    SEO

    Technical and content optimisation to attract qualified traffic without depending on pay-per-click.

  4. 04

    Conversion

    Landing pages, forms and testing to turn more visits into opportunities.

  5. 05

    Analytics

    Conversion tracking and dashboards to make data-driven decisions.

  6. 06

    Digital strategy

    Channels, messages and budget aligned with your commercial goals.

C — Who it's for

Designed for

  • Companies that want to win customers consistently and measurably.
  • Businesses already investing in advertising that want to understand their return.
  • Projects that need to build search visibility in the medium term.
  • Sales teams that need more and better opportunities.

D — What you can request

Deliverables

  • Audit of current channels, website and tracking
  • Acquisition plan with channels and budget
  • Campaign and conversion setup
  • Dedicated landing pages when needed
  • SEO strategy and technical optimisation
  • Clear periodic reports
  • Connecting leads to your CRM or automations

EHow we work

From goal to result, in clear phases.

  1. Step 01

    Audit

    We review what is measured, what is invested and what works.

  2. Step 02

    Plan

    We define channels, messages and measurable goals.

  3. Step 03

    Launch

    We set up campaigns, tracking and landing pages.

  4. Step 04

    Optimise

    We adjust with real data in continuous cycles.

F — Frequently asked questions

What people usually ask us

Do you guarantee results?

We don't promise figures that depend on external factors such as the market or competitors. We do guarantee transparent measurement, a clear plan and continuous data-driven optimisation.

What advertising budget do I need?

It depends on your sector, your area and your goals. In the assessment we estimate a reasonable starting point to begin collecting useful data.

SEO or advertising?

They complement each other: advertising generates short-term opportunities and SEO builds a medium-term acquisition base. We recommend the right combination for your situation.

How will I know what is working?

We set up conversion tracking and send you reports with the data that matters for your business.

Works well with

Next step

Tell us what you need.

Take the digital assessment: five questions to understand your situation and propose the next steps.

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